Donor Analytics
Segmentation, wealth intelligence, major gift pipeline, grants, planned giving, LYBUNT/SYBUNT, and NCOA
+3.1%
14,872
Active Donors
Current Year
+1.8%
62.4%
Donor Retention
vs. Prior Year
+8.2%
$12.0M
Major Gift Pipeline
DM-08 · All Stages
+3.1%
$12.4M
Planned Giving
Canopy · 89 commitments
Donor Acquisition Funnel
14,872
Prospects (Windfall)
8,240
First Contact
4,890
First Gift
3,420
Repeat Donor
2,340
Sustained Giver
680
Major Donor ($1K+)
Giving by Donor Segment
Major Gift Pipeline — Visual Board
$12.0M total pipeline34
18
22
8
5
42
Identification
$2.8M· 42d avg
Stevens Family Foundation
$50K12d
Midwest Energy Corp
$75K8d
Anonymous (Windfall)
$100K3d
Qualification
$1.4M· 28d avg
Harrison Trust
$200K22d
Blackwell Industries
$150K18d
Cultivation
$3.2M· 65d avg
Katherine S. Donovan
$250K45d
Dr. & Mrs. Chen
$100K32d
Metro KC Foundation
$75K28d
Solicitation
$1.1M· 14d avg
Hall Family Foundation
$500K15d
Sunderland Foundation
$200K10d
Ask Pending
$0.7M· 21d avg
Johnson & Johnson Fund
$300K8d
Stewardship
$2.8M
Robert J. Mitchell
$150K60d
Grace Community Church
$100K45d
KC Chiefs Charitable
$75K30d
Donor Segments
| Segment | Count | Total Giving | Avg Gift | Retention |
|---|---|---|---|---|
| Major Donors ($10K+) | 87 | $2.8M | $32,644 | 89.2% |
| Mid-Level ($1K-$9.9K) | 624 | $2.2M | $3,494 | 74.1% |
| Regular ($100-$999) | 4,210 | $1.9M | $449 | 61.3% |
| Small (<$100) | 7,840 | $680K | $87 | 42.8% |
| First-Time Donors | 2,111 | $520K | $246 | N/A |
Wealth Intelligence — Windfall Integration
14,872 screened| Wealth Tier | Prospects | Total Capacity | Identified | Cultivating | Asked |
|---|---|---|---|---|---|
| Ultra High Net Worth ($10M+) | 12 | $48.0M | 8 | 3 | 1 |
| Very High Net Worth ($5M–$10M) | 34 | $204.0M | 22 | 8 | 4 |
| High Net Worth ($1M–$5M) | 187 | $374.0M | 120 | 42 | 25 |
| Affluent ($500K–$1M) | 480 | $336.0M | 320 | 110 | 50 |
| Mass Affluent ($250K–$500K) | 1240 | $434.0M | 800 | 280 | 160 |
Top Prospects by Net Worth
| ID | Net Worth | Current Giving | Capacity | Stage | Officer |
|---|---|---|---|---|---|
| D-00234 | $12.4M | $25K | $500K | Cultivation | Dev. Director |
| D-00891 | $8.2M | $10K | $250K | Identification | Unassigned |
| D-01456 | $6.8M | $50K | $200K | Ask Pending | Dev. Director |
| D-02103 | $5.1M | $5K | $150K | Identification | Unassigned |
| D-00567 | $4.7M | $75K | $120K | Stewardship | CEO |
Planned Giving — Canopy Integration
3 realized this year ($340K)52
Bequest (Will)
$6.2M
14
Charitable Remainder Trust
$2.8M
12
Beneficiary Designation
$1.6M
7
Charitable Gift Annuity
$980K
4
Perpetual Interest
$820K
Total Estate Pipeline
$12.4Macross 89 commitments
Grant Tracking — DM-09
Hall Family Foundation
Youth Services · Grants Mgr
$150K
AwardedReport: 2026-06-30
Sunderland Foundation
Emergency Shelter · Grants Mgr
$200K
AwardedReport: 2026-09-15
Kauffman Foundation
Workforce Development · Grants Mgr
$100K
Proposal SubmittedGreater KC Community Foundation
Recovery Programs · Grants Mgr
$75K
AwardedReport: 2026-12-31
Sprint Foundation
General Operating · Dev. Director
$50K
LOI PendingOppenstein Brothers Foundation
Food Services · Grants Mgr
$40K
AwardedReport: 2026-07-31
NCOA — Address Quality (FM-15)
13,240
Verified
842
Moved
312
Undeliverable
478
Needs Verification
Mail Return Rate2.1%
Last NCOA Run2026-02-28
Next Scheduled2026-03-31
Cost Saved$12K
Reduced BDI mail returns by 34% since NCOA implementation
LYBUNT (Last Year But Not This)
3,420
Lapsed Donors
$1.3M
Potential Recovery
Direct Mail Responders
1,840 donors
$520K
Event Attendees
680 donors
$340K
Online One-Time
540 donors
$180K
Major Donor Lapsed
42 donors
$240K
SYBUNT (Some Year But Not This)
5,610
Lapsed Donors
$890K
Potential Recovery
2-3 Year Lapsed
2,890 donors
$420K
3-5 Year Lapsed
1,720 donors
$280K
5+ Year Lapsed
1,000 donors
$190K
Total Reactivation Opportunity
9,030
Total Lapsed Donors
$2.2M
Potential Revenue Recovery
42
Major Donor LYBUNT (Priority)